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ارحمونا يرحمكم الله بقلم/ احمدعلي احمد

ارحمونا يرحمكم الله

بقلم/ احمدعلي احمد                                                

منذ تأسيس  رابطة ابناء المنخفضات  من شهر مارس الماضي، لا يمر يوم علينا من غير ان تحمل لنا الشبكات العنكبوتية مقالات تتناول موضوع الرابطة  من قبل فريقين  متحاورين  من الكتاب.

يوضح فيها اصحاب احد الفريقين ،مساوئ  فكرة تأسيس الرابطة ، بينما  الفريق الآخر يوضح ايجابيات الفكرة .

ولان توضيح الواضح من المشكلات  كما يقال ، يلجأ كل الطرفين الى كتابة مقالات مطولة يشرحان فيها وجهة نظريهما ، بقصد اقناع كل طرف ، الطرف الآخر.

والملفت للنظر في الامر هو،  كلما قام احد الكتاب بكتابة مقال حول الرابطة  من هذا الفريق او ذاك ، نفاجأ في اليوم التالي برد الساع  ساعين من الفريق الآخر .

وبين الرد من هذا ، ورد الفعل من ذاك ، يلتزم بعض الكتاب بادب الحوار في كتاباتهم وردودهم، سواء كان من هذا الفريق اوذاك .

ويخرج  البعض  الآخر من  الكتاب  في ذروة الانفعال من طورهم ، ويخونهم التعبير ، فيختارون لعناوين  مقالاتهم ، عناوين تسيئ لمضامين مقالاتهم وبالتالي تفسد مقاصد رسالتهم. ليستغلها اصحاب الغرض  من الطرف الاخر ليصَبّ الماء البارد على الزيت الثائر، وإيغار الصدور، ويتسبب بالمزيد من المزايدات والتنافر لتتتحول القضية من تقريب وجهات النظر  وتبادل الرأي والراي الآخر الى مواجهة شخصية .   

وهكذا يتحول الحوار، الى حوار عقيم ، مضيعة للوقت، خارج الوقت، فلا هو يضيف جديدًا، ولا هو يوصل الى نقاشات موضوعية توصل الى مساومة تاريخية لحشد كافة الطاقات وتكريسها للهدف الاساس ، الا وهو اسقاط الدكتاتورية واقامة البديل الديمقراطي من اجل استرجاع الحقوق المغتصبة للجميع ، بل يمنح المغتصب فرصة ذهبية ليطلق العنان  ويتمادى في تكريس سياساته الدكتاتورية واغتصاب المزيد من حقوقنا المغتصبة  اصلا.

 اذن علينا ان نعترف  باننا نخوض  معركة  وهمية ، حامية  الوطيس ،لا نرى لها نهاية ، معركة لن يكون فيها منتصر ومهزوم، بل الكل سيهزم فيها في نهاية المطاف ، اذا استمرينا  على هذا المنوال من العناد لبعضنا البعض .

ولنتذكر ما قيل في هذا الصدد :( اذا التقت السياسة بالعناد ، فاقرأ على البلد السلام .)

وعليه ارى ان يتوقف الجميع عن هذه المعركة  الوهمية التي لا طائل من ورائها فورا ولنترك الكل ينضال على حسب الطريقة التي يؤمن بها دون تشهير او تجريح  او تشكيك.

واذا  كان اراء البعض منطلقا من ايمانه ، من مقولة :  " تأبى الرماح إذا أجتمعن تكسرا ..وإذا أفترقن تكسرت آحادا " او تجارب اخرى، فلا حرج اذا كان  البعض الآخر لا يؤمن بها ، كما ليس من حق احد، في كلّ حال، أن يجبر الناس على أن يكونوا مؤمنين بما يؤمن به ، فمن شاء فليؤمن ومن شاء فليكفر.

،  وقبل هذا وذاك ،  فلنتذكر حديث الرسول صلى الله عليه وسلم الذي قال فيه (مَثَلُ المؤمنين في تَوَادِّهم وتراحُمهم وتعاطُفهم مثلُ الجسد، إِذا اشتكى منه عضو: تَدَاعَى له سائرُ الجسد بالسَّهَرِ والحُمِّى) .

فارحمونا  وتوقفوا عن المعركة  الوهمية  التي لا طائل منها ، يرحمكم الله .

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GMC is headquartered in Switzerland with offices in Europe, the United States, Canada, Latin America and Asia. ODJ: What trends can you see in customer applications and document requirements? RM: Personalization and customization are one of the fastest growing trends across all communication media, including both transaction and promotional documents. This basically involves getting the appropriate information to your right group for the best time. I say &ldquo;basically,&rdquo; but I don&rsquo;t mean to suggest it is a fairly easy thing. The overall means of creating these documents requires advanced business logic composition, in addition to comprehensive data handling and management. GMC has responded to the need with tools and also a development and production platform that would bring all of these tasks together a lot less than one umbrella. Compelling, on-point messaging creates the opportunity with all the customer which will read and respond with it. 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This puts you inside position of needing tools that permit you to generate a software one amount of time in color and employ it wherever you would like without needing to reprogram it to the web or for the particular printer. The business climate is pushing everyone and everything for faster the perfect time to market reduce costs. For document professionals, this calls for quicker, better database integration and maintenance, if the job involves updating a bank statement with an acquisition or even a launching a different insurance product or setting up a customized property mailer. To try this in the way that creates financial and operational sense requires solutions that enable users to accommodate emerging technologies and functionality without being forced to start from scratch with new software anytime a brand new method launched or a brand new regulation need to be accommodated. Easier, faster application conversion and repurposing that lets companies reuse what they have to have already got is a lot better than investing time and cash to produce something completely from scratch. ODJ: Printers are constantly told they must offer more than merely printing, they should do solution selling. How does GMC enable printing customers to try and do this? RM: To compete with this marketplace, commercial providers must tap to the communication strategies of these customers and support more needs as companies expect more strategic is a result of their documents. Continued advances in customization/personalization technology are responsible for personalization and customization more inviting into a growing quantity of enterprises. Our industry is wanting to score well in delivering these types of services to their potential customers, and we're dedicated to helping them succeed. We give agencies the power to easily support a wider choice of customers&rsquo; documents for delivery to your medium. Vendors should be positioned because the partner who might help achieve these results. ODJ: How can commercial printers take benefit of convergence? RM: Many commercial printing providers are attempting to leverage the convergence of transaction, promotional, publishing applications in to a start up business model. To capture more business, they need to support seventy one, however they don&rsquo;t would like to put money into and support multiple tools for every single application. They may also be dealing with all the convergence of delivery channels like print, web and email, as well as the crooks to they demand 1 point solution. It all comes as a result of workflow and being capable of handle it with consistency and adaptability. PrintNet is capable of connect document design and production stages to generate more seamless, productive workflow. ODJ: Where do you imagine industry is within relation to its growing adoption of color to reinforce documents? RM: Every year color gains a stronger foothold inside the digital document marketplace, as print vendors develop more remarkable color systems, and marketers come track of more creative, persuasive color applications. Color matching and profiling, coupled with very fast color printing, are getting to be essential, as people wish to combine messaging while using impact of color and a higher degree of consistent quality within the output. As alternative delivery channels much like the Internet take hold, color is non-negotiable in document design and presentation. You must consider color for Internet electronic presentation; it really isn't a possibility. This puts you from the position of needing tools that enable you to produce a software one amount of time in color and make use of it wherever you need without requiring you to reprogram it for your web or for any particular printer. PrintNet offers this comprehensive approach, and it also also excels in their support for color standards and matching. Our capacity to align with customers&rsquo; goals for color output happens to be a strength of PrintNet software. ODJ : What capabilities have to be part of your truly useful document composition and production solution? RM: The term &ldquo;workflow&rdquo; covers numerous ideas, and also a fully functional document tool must add value at numerous points as it can be. One area that workflow software must address would be the people included in creating, approving and reviewing document applications. The nature in the present day&rsquo;s documents requires giving multiple teams and departments the ways to collaborate with one another, even from different locations. Design, marketing, compliance, legal, IT and operations are groups that may ought to provide input right into a document application. Depending within the enterprise, external corporate resources could be also involved, like business partners; technology partners; and providers for print, fulfillment, promoting. The term &ldquo;workflow&rdquo; covers countless ideas, and also a fully functional document tool must add value at numerous points as is possible. Common, familiar design platforms enable easier participation of your wider choice of skill sets and enable different groups to be effective together better. Version control and message management functionality may also be required in solutions that serve the extended enterprise. Efficient, cost- and time-saving design, approval and proofing capabilities, specifically for variable data work, bring quality, consistency and compliance to applications. This is often a hallmark of PrintNet environments for customers inside a various industries. The extended enterprise not merely requires collaborative resources, but in addition collaborative technologies. The typical document environment today includes multiple platforms, data streams, print systems and universal print protocols would be the only method to keep workflow connected. In many enterprises, their total document environments now also require web enablement, and long-term solutions must include this capability. ODJ: Given each one of these trends and changing market requirements, bed not the culprit GMC positioning to help keep up while using marketplace? RM: We have moved from the component-based offering to full solutions, using a focus for the application. 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